Friday, January 28, 2011

Film Noir - Survey

As previously mentioned we intended to break convention and aim our film at a teenage audience as film noir is not a genre that most would watch ordinarily. We conducted a survey, using an opportunity sample of 11 - 16 year olds, to see whether they would be/ already are interested in Film Noir. Our intention was that as most of these people will have grown up playing cluedo that it would be an interesting way of presenting the film noir genre to a younger audience.

Most of the people we surveyed had never seen a film noir film, those that claimed to have done we think may have been confused by a more recent film of the same name. Of the 34 students asked only one of them had actually seen a film noir movie. The most common word used to describe a film noir movie was "boring". It seems that despite our best intentions, I feel that our film would be lost to an audience who would never watch the film.
Over half of people surveyed said that they would not watch a film based on cluedo.


Based on our research into target audience we will be adapting our idea to suit a more conventional adult audience.
Below is a link for an example of the survey we handed out:
https://docs.google.com/viewera=v&pid=explorer&chrome=true&srcid=0B5MRDGmMNFjWMjBkZDU2MTAtOWQ1OS00NzgzLWFlNjctM2I3OTdjY2M5OWMy&hl=en&authkey=CJTWlPkK

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